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The Business of the NBA Finals – Part 1

City Revenue (Per Game) – Cleveland, OH*(2006-2007) NBA Finals $4.6 million Eastern Conference Finals $3.6 million Eastern Conference Semifinals $3.4 million The Playoffs -1st Round $3.2 million...

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10 Highest Paid Players in the NBA Finals

The match-up between the Miami Heat and the Dallas Mavericks in this year’s finals will not only be about two of this year’s best teams battling for an NBA Championship, but it will also be a battle...

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Jalen Rose: A Ring Doesn’t Make a Champion

Jalen Rose chimes in on LeBron debate and revitalizing his brand (Image: Press) Overnight, LeBron James went from hero to villain. Although the Ohio native’s decision to leave the Cleveland Cavaliers...

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Three Things OKC Can Teach Employers About Young Professionals

(Image: Thinkstock) Even if you’re not a sports fan, you’ve at least heard all the buzz about the Oklahoma City Thunder, a star team up against the Miami Heat in a very tight NBA Finals. With their...

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30 Hilarious Memes From The NBA Finals

It was written in the stars after the San Antonio Spurs took a commanding 3-1 lead that they would overthrow the Miami Heat as champions. With the inevitable making itself apparent during last night’s...

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African Americans Still Watch NBA More Than Other Races

(Image: nielson.com) Although NBA teams are scouring the planet to find diverse players to expand the league’s reach internationally, viewership amongst African-Americans in the U.S. is still tops....

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NBA Reaches for March Madness Audience

For the first time the National Basketball Association (NBA) is advertising during March Madness, in a move to attract college fans to the professional league. [Related: Serena and Tiger: The Rise and...

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LeBron James and the National Museum of African American History and Culture...

(Image: Twitter/@KingJames)   “No matter how much money you have; no matter how famous you are; no matter how many people admire you; being black in America—it’s tough,” said LeBron James, during a...

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Caught in 4K: Newly Divorced Currys Debut New Boos at the NBA Finals

Steph Curry was undoubtedly the star of Game 4 of the NBA Finals on Friday, however his dad Dell Curry stole his thunder after being photographed courtside with a new girlfriend amid his reportedly...

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Daddy’s Girl But Watch the Curls! Blue Ivy Carter Warns Dad Jay-Z From...

For 10-year-old Blue Ivy Carter, not even her billionaire hip-hop mogul of a father is exempt from potentially messing up a cute curly do. Newsweek reported that rapper and entrepreneur Jay-Z and his...

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NBA-Golden Dynasty: Warriors Win Fourth NBA Championship in Eight Years

The Golden State Warriors cemented their place as one of the NBA‘s great dynasties with Thursday’s 103-90 Game Six win over the Boston Celtics sealing their fourth Championship in eight seasons. The...

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Tickets for NBA Finals Have Reached a Record Average of Up to $5K on the...

The upcoming NBA Finals are getting quite pricey. According to Forbes, although the teams for the NBA Finals haven’t been settled yet, secondary market tickets are already at a record high. The average...

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ESPN And The NBA Continue To ‘Champion Black Businesses’ For A 4th Year

The NBA and ESPN, one of the league’s television partners, will participate in the fourth installment of the Champion Black Businesses initiative, founded in 2020. The initiative showcases Black...

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Angel Reese Gets Schooled On The Court In PepsiCo’s New Campaign For The NBA...

Introducing “the duo that put the 3-pointer on the map,” Lem and Lime. Louisiana State University Tiger’s basketball star Angel Reese helped better explain that through her recent NIL deal. The NCAA...

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Black-Owned Hat Shop In Phoenix Chosen For ESPN NBA Finals Initiative

Straw and Wool, one of Phoenix’s premier Black-owned businesses, has captured the national spotlight and will be featured alongside other small brands as part of ESPN’s Championing Black Businesses...

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Drake Wins $830K Windfall From Bet On NBA Finals

Canadian rapper Drake raked in more than $800,000 after betting on the National Basketball Association Finals. According to his Instagram, the songwriter pulled in a net of $830,000 and shared a photo...

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