NBA Reaches for March Madness Audience
For the first time the National Basketball Association (NBA) is advertising during March Madness, in a move to attract college fans to the professional league. [Related: Serena and Tiger: The Rise and...
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LeBron James and the National Museum of African American History and Culture...
(Image: Twitter/@KingJames) “No matter how much money you have; no matter how famous you are; no matter how many people admire you; being black in America—it’s tough,” said LeBron James, during a...
View ArticleCaught in 4K: Newly Divorced Currys Debut New Boos at the NBA Finals
Steph Curry was undoubtedly the star of Game 4 of the NBA Finals on Friday, however his dad Dell Curry stole his thunder after being photographed courtside with a new girlfriend amid his reportedly...
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Daddy’s Girl But Watch the Curls! Blue Ivy Carter Warns Dad Jay-Z From...
For 10-year-old Blue Ivy Carter, not even her billionaire hip-hop mogul of a father is exempt from potentially messing up a cute curly do. Newsweek reported that rapper and entrepreneur Jay-Z and his...
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NBA-Golden Dynasty: Warriors Win Fourth NBA Championship in Eight Years
The Golden State Warriors cemented their place as one of the NBA‘s great dynasties with Thursday’s 103-90 Game Six win over the Boston Celtics sealing their fourth Championship in eight seasons. The...
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Tickets for NBA Finals Have Reached a Record Average of Up to $5K on the...
The upcoming NBA Finals are getting quite pricey. According to Forbes, although the teams for the NBA Finals haven’t been settled yet, secondary market tickets are already at a record high. The average...
View ArticleESPN And The NBA Continue To ‘Champion Black Businesses’ For A 4th Year
The NBA and ESPN, one of the league’s television partners, will participate in the fourth installment of the Champion Black Businesses initiative, founded in 2020. The initiative showcases Black...
View ArticleAngel Reese Gets Schooled On The Court In PepsiCo’s New Campaign For The NBA...
Introducing “the duo that put the 3-pointer on the map,” Lem and Lime. Louisiana State University Tiger’s basketball star Angel Reese helped better explain that through her recent NIL deal. The NCAA...
View ArticleBlack-Owned Hat Shop In Phoenix Chosen For ESPN NBA Finals Initiative
Straw and Wool, one of Phoenix’s premier Black-owned businesses, has captured the national spotlight and will be featured alongside other small brands as part of ESPN’s Championing Black Businesses...
View ArticleDrake Wins $830K Windfall From Bet On NBA Finals
Canadian rapper Drake raked in more than $800,000 after betting on the National Basketball Association Finals. According to his Instagram, the songwriter pulled in a net of $830,000 and shared a photo...
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